The Nevada Sagebrush

Indiana loves beer almost as much as Renoites or at least they think they do. I just finished designing a beer issue for the Indianapolis Star’s weekly magazine Indy.com (also related to the site Indy.com - punny). The three images above are the pages I designed while art director Jon Boho covered the rest (he’s one of my inspirations, he’s on my screensaver!). You can find all the beer stories on the homepage but since I’m posting this pre-publishing date, I can’t find any links.

It’s a pretty interesting collection of stories, I especially like the beer pairings one because it tells you how to be pretentious with beer. This prompted me to research my favorite beer brand Samuel Smith, which informs me that I have the best taste in beer ever. My favorite drink Taddy Porter (so far, I’ve only had two out of nine brews and the third is still in my fridge) suggests:

[Drink with] Oysters on the half shell, Rockefeller or Cajun style, clams, mussels, crab cocktail, lobster bisque and other shellfish, smoked mackerel pâté, veal with green peppercorns, porterhouse steak and of course chocolate. Serve at 55 degrees in nonik or tumbler.

The Imperial Stout, aside from having an interesting history with the Russian Czar, in my fridge is apparently best served with New York Cheesecake in a brandy snifter. I don’t even have a brandy snifter but to drink beer that snobby, it’s totally worth getting a set. In any case, I haven’t yet found a place that serves these types of beers let alone anything near it. Although, Payless Liquor has some of them. All they have out here is wheat beer - which I enjoy - but I’m on a dark phase right now so I don’t care for ales.

But, I did find one called Bad Elmers Porter that was Ice Tea flavored (what the hell Midwest, what the hell?) and it didn’t suck for two bottles and a drunken walk home. I also think I yelled at my girlfriend around midnight when she called and woke me up. So maybe Bad Elmer isn’t so bad.

But next week when I finally get paid, I’m going to visit an area called Broad Ripple, which is the trendy, indy, emo, cool, young, old part of town with a bunch of taverns and college stuff (it’s on College Avenue, they’re really into the puns here). I’ll make sure I post more crap about beer then.

Meanwhile, remember that everytime you drink beer from a bottle or pour it sideways into a cup, a brewmaster dies.

Side thought: If journalism doesn’t work out, I think I’m going to start making my own beer…I may even sell it for a living.

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